Automate Your Customer Messaging with FTx POS + Klaviyo

No more juggling spreadsheets or sending generic blasts. With FTx POS and Klaviyo working
together, you can connect with your customers in real-time – without lifting a finger.

Real-Time Automation for Every Channel

Email, SMS, or push notifications – your customers
get the right message at the right time, automatically.

What Is Klaviyo Integration?

It’s simple: Klaviyo integration connects directly with your FTx POS to turn your
customer data into personalized, automated campaigns. Every in-store or online
transaction feeds into Klaviyo instantly, so you can engage smarter, not harder.

The Benefits of Integrating Klaviyo with FTx POS:

Your marketing runs on
autopilot.

Every message is
personalized and timely.

You see measurable
results in real-time.

Unified Automation Across FTx Solutions

Think of Klaviyo as the marketing brain behind your FTx ecosystem.

FTx POS

FTx POS

Every swipe, scan, or purchase updates
your campaigns instantly.

Loyal-n-Save

Keep loyalty members engaged with
real-time rewards and personalized offers.

FTx Commerce Coming Soon

Turn cart abandonments into new sales opportunities and more with tons of automation for your online store.

Keep Your Customers Engaged Automatically

Your customers expect timely, relevant communication – Klaviyo makes it effortless.

Automated Emails

From receipts to promotions, emails are sent when they matter most.

SMS Messaging

Quick, direct, and effective. Perfect for flash sales or loyalty updates.

Push Notifications

Stay top-of-mind with instant alerts through your mobile app.

Flows Triggered by Customer Events

Birthdays, anniversaries, abandoned carts – your messages are always perfectly timed.

Solve Your Biggest Marketing Challenges with FTx
POS + Klaviyo

Many retailers struggle with keeping data current, managing consistent campaigns, and truly
understanding their customers. FTx POS and Klaviyo take the guesswork out of
marketing by syncing your systems, automating your messages, and delivering actionable
insights in real-time.

Data That’s Always Out of Date

With real-time syncing, your campaigns always reflect the latest purchase or interaction.

One-Size-Fits-All Messaging

Stop guessing – deliver personalized messages that actually resonate.

Missed Opportunities to Upsell or Cross-Sell

Klaviyo suggests the right products at the right time, automatically.

Slow or Inconsistent Campaigns

Automation keeps everything on track, so your customers always hear from you on time.

Hard-to-Track Results

Get clear, detailed reporting to see exactly what’s working (and what’s not).

Automate Your Marketing and Start
Converting Missed Opportunities

What Retailers Achieve
with FTx POS + Klaviyo

With smarter automation, you can experience the following:

  • New Customer Acquisition
  • Reward Loyalty Members in Real-Time
  • Recover Abandoned Carts
  • Promote Slow-Moving Products
  • Upsell & Cross-Sell Products
  • Feature Best-Sellers
  • Track Accurate ROI

Real-Time, Data-Driven Marketing

Your customers move fast – your marketing should too. Sync in-store and online data -
every channel talks to each other for a single customer view.

Target groups based on behaviors, not guesses.

Set it once, and Klaviyo handles the rest.

Deliver messages that feel tailor-made.

See performance metrics at every level.

Know exactly how much your campaigns bring in.

Skip the setup – use ready-made campaigns designed to convert.

Reward and engage your loyal customers automatically.

Cut manual work and focus on growth.

How FTx POS Sets Up Your Klaviyo Automation

We don’t just hand you a tool – we set it up, connect the data, and build the flows.
All you do is decide when to hit “Go”.

Step 1

Connect with Klaviyo

We’ll get your account created and connected.

Step 2

Map Data and Sync Systems

Transactions, loyalty data, and customer profiles update in real-time.

Step 3

Build and Segment Your Audience

We’ll create smart segments based on your customer base.

Step 4

Automate and Launch Campaigns

Flows are drafted and ready to activate.

Step 5

Monitor Performance in Real-Time

Track results with detailed reporting and ROI insights.

Always Make Data-Driven Decisions

Track every touchpoint and see exactly how your marketing performs – from the first
message sent to the final sale.

With Klaviyo’s advanced analytics, integrated with FTx POS data, you’ll know what’s working,
what’s not, and where to optimize for the highest ROI.

Key Reporting Features:

Real-Time Performance Dashboards

Instantly view performance for all campaigns, flows, and automations.

Channel-Specific Analytics

Get detailed insights for email, SMS, and push campaigns with metrics like open rates, click-through rates, conversions, and revenue per recipient.

Attribution & Revenue Tracking

Understand exactly which messages drive sales and customer actions, both in-store and online.

Customer Journey Analysis

Visualize how customers interact with your brand across multiple channels.

Segment & Cohort Performance

Measure performance by customer segments, loyalty tiers, and purchasing behaviors.

Predictive Insights

Leverage predictive analytics to forecast revenue, churn, and repeat purchase likelihood.

Benchmarking Tools

Compare your performance against industry averages to see where you stand.

AI-Powered Recommendations

Use AI insights to optimize send times, frequency, and message content.

Customizable Reports

Build reports tailored to your KPIs for deeper business intelligence.

Lifecycle Metrics

Analyze metrics like lifetime value (LTV), repeat purchase rates, and RFM (Recency, Frequency, Monetary) scoring.

Power Up Loyal-n-Save with Klaviyo

When Klaviyo connects with Loyal-n-Save, your rewards program
becomes smarter and more impactful.

Launch campaigns
faster

Keep customers
engaged

Sync online and
in-store loyalty data

Personalize
every message

Track ROI with
ease

Streamline with
limited staff

Map every customer
journey

Maximize loyalty
program features

See How Klaviyo Tracks Your Customer Journey

We handle the setup so you can focus on your customers.

Plans & Add-Ons For Loyal-n-Save's Loyalty Program

Every retailer is different. That’s why we offer flexible plans to match your goals.
Each plan contains all marketing flows set up for you – whether you want
10 flows or 30 flows
we've got you covered!

Klaviyo & Loyalty Essential Plan

Starting at

$10/mo. per location

*Plus one-time setup & configuration

Customer Journey Action Trigger Events

  • This event gets triggered when a customer signs up for your stores loyalty program. New customer sign ups
  • This event gets activated when a new LNS card is added to a customer account. Loyalty card added
  • This event gets activated for different types of events based on new balance earnings (i.e. Participating in campaigns, making a purchase, leaving a review, etc.). Tokens earned
  • This event gets activated when a receipt is generated on the loyalty side based on new coupon earnings. Coupon earned
  • This event gets activated when a new receipt is generated on the loyalty side. (Includes new reward balance with direct link to view rewards & receipt) Purchase event
  • This event gets activated when a receipt is generated and tokens are redeemed for cash towards a purchase at checkout. Tokens spent (cash redemption)
  • This event gets activated when a receipt is generated and tokens are redeemed for a coupon at checkout. Tokens spent (coupon redemption)

Customer Journey Action Trigger Events - In App Actions

  • This event gets activated when a customer completes their account profile on the loyalty app or website. Completed profile rewards
  • This event gets activated when a customer completes the retailers interest survey on the loyalty app or website. Completed interest survey rewards
  • This event gets activated when a customer rates and gives store feedback on the loyalty app or website. Store feedback rewards

Other

  • Built-in customer segmentation
  • Built-in reporting
PopularPopular

Klaviyo & Loyalty Pro Plan

Starting at

$15/mo. per location

*Plus one-time setup & configuration

All Essential Plan Features

Customer Journey Action Trigger Events

  • This event gets activated when a customer opens your email campaign (Note: When you set up a campaign on the backend, it triggers loyalty outreach to alert your customers of your new offers). Email campaign opened
  • This event gets activated when a new receipt is generated on the loyalty side. (Includes purchase summary from products in POS or E-commerce order - applicable through FTx Commerce integration or adding in product images to your POS pricebook in Control Center-ask us about FTx Pulse’s product master database) (Also includes option to leave store review) Purchase event 2

Customer Journey Action Trigger Events - In App

  • Actions
  • This event gets activated when a customer views an active campaign in the loyalty app or website. View campaign
  • This event gets activated when a customer views an active coupon in the loyalty app or website. View coupon 1
    (coupon has expiration)
  • This event gets activated when a customer views an active coupon in the loyalty app or website. View coupon 2
    (coupon has no expiration)
  • This event gets activated when a customer views their token balance in the loyalty app or website. View token balance
  • Store survey rewards

Klaviyo & Loyalty Pro + Plan

Starting at

$20/mo. per location

*Plus one-time setup & configuration

All Essential & Pro Plan Features

Retailer Trigger Events

  • This event gets activated to encourage the customer to complete the interest survey set up. Upon completion, retailer can also set up reward tokens. Missing Interest survey
  • This event gets activated to encourage the customer to add in their missing profile information (i.e. phone number or email) Retailer can also set up reward tokens. Missing profile information

Auto Trigger Events

  • This event gets activated when a customer has multiple repeat visits. Note: This is set up through auto-trigger campaigns. Customer visits
  • This event gets activated on a customers birthday. Note: This is set up through auto-trigger campaigns. Birthday rewards
  • This event gets activated when a customer has not shopped after a certain time period. Note: This is set up through auto-trigger campaigns. We miss you (win back)
  • This event gets activated each year on the anniversary of the customer’s loyalty program sign up date. Note: This is set up through auto-trigger campaigns. Loyalty anniversary

Add-On Trigger Events

Altria Scan Data

  • This event gets activated when a customer gets age verified for 21+ offers (Note: EAIV approval will give customers access to the 21+ offers tab in the mobile app with manufacturer-funded coupons for items such as Marlboro, Copenhagen, Skoal, etc.). EAIV completion
  • This event gets activated when a customer views 21+ coupon offers in the loyalty app. (Applicable to EAIV approved customers through Altria’s scan data program) In-app promotion viewed (21+ offers)
  • This event gets triggered when a new manufacturer buydown is added to the backend of Control Center for Altria’s scan data program. In-app promotion added (21+ offers)

A/B Testing

  • Subject lines
  • Inner content
  • Imagery

Holiday Rewards

  • July 4th
  • Black Friday
  • Christmas, etc.

Swag Shop

  • This event gets activated when a customer redeems their tokens for a swag shop item. Tokens spent (swag shop redemption)
  • This event gets activated when a customer rates and gives feedback for their redeemed swag item on the loyalty app or website. Swag shop review rewards
  • This event gets activated when a customer views a swag item in the loyalty app or website. View swag item
  • This event gets activated when a customer wishlists a swag item on the loyalty app or website. Wishlist swag item
  • This event gets triggered when new items are added to the Swag Shop for redemption. Swag shop items added

Flexible Collaboration to Fit Your Team

Not every retailer needs the same level of support – and that’s why we give you options. Whether you want to manage Klaviyo on your own or hand it off to our concierge team, FTx POS makes it easy to collaborate in the way that works best for your business.

Self-Managed After Setup

You stay in full control – with no added cost.

Managed with FTx Concierge

We handle optimization, monitoring, and adjustments for you.

Hybrid Approach

Split the work while we support you with performance insights.

FAQs

Klaviyo integration with the FTx POS system sends real-time messages to customers based on their user activity. (i.e., if the customer makes a purchase, they’ll get either an email, SMS text, or push notification to notify them of their purchase and add a link to their receipt.)

Data is synced in real-time between the FTx POS system and Klaviyo, including customer name, customer purchase details, customer loyalty tokens, campaign completions, and more.

Klaviyo uses POS data to send messages that increase sales and user encouragement based on customer journey. There are multiple pre-built Klaviyo messages, including email, SMS text, and push notifications that have predefined messages that have a specific goal in mind to engage the customer, including new coupon alerts, new promotional campaigns, loyalty redeemable options, and more.

If you’d like to use Klaviyo for your loyalty flows, you need to sign up for a monthly Loyal-n-Save plan. You can reach out to sales at 845-719-3550 or simply fill out a form and find plan details here. Once you activate your loyalty program, you can choose which pre-built flows you’d like to trigger to your customers.

Yes, integration works in real-time based on the plan you choose. For instance, if the customer earns points, they’ll get instant gratification with a message with the details on their new reward balance and other following messages to encourage redemptions or to earn more points on active campaigns.

No technical skills required. Our FasTrax specialists add in the built-in APIs and marketing flows.

Yes, all customer data will be secure and stored in Klaviyo and in Control Center.

Yes, you can track your ROI for each campaign with detailed reports from Klaviyo.

Yes, this integration works for multi-location stores, all under one platform and backend. No extra accounts required for additional locations.

Yes, you can customize or update any flows according to your needs. The Klaviyo account is yours to add in any other new flows besides the FasTrax pre-built integration flows from your preferred plan. If you require any new flows or changes, you can also request this from the FTx Concierge team to audit your account and create the flows and marketing per your requirements.

Yes, these are already predefined from our marketing team within your Klaviyo event flows. If you prefer time duration changes, you can either make them yourself within Klaviyo or request us to make those changes from the FTx Concierge service.

FTx Concierge is a paid service where you pay for hourly training or hands-on services for your software that help you reach your goals and requirements. We offer discounted bundles for more than 1 hour. You can view more information here.

Setup and configuration of Control Center takes less than a day. For Klaviyo setup and configuration, this depends on the plan chosen and customer migration process, which can take anywhere from 1-3 weeks.

Yes, you will own your Klaviyo account. FasTrax will simply have admin access to create your flows and make any necessary requested changes.

Yes, you can request to upgrade your plan at any time by contacting sales at 845-719-3550.

Coming Soon

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Software trainings

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